Global Franchise 9.3

The fast-casual Southern hospitality franchise has cracked the code for global success, seamlessly integrating into newmarkets, strengthening its position as a standout in the industry and solidifying its leadership in the international better-chicken segment Southern hospitality knows no borders, and Slim Chickens is proving just that. By leveraging a flexible master franchise model, Slim Chickens has brought its concept to diverse markets such as the United Kingdom, Turkey, and Germany. This approach empowers local operators to tailor offerings to regional tastes and cultural preferences while maintaining the brand’s high standards. Slim Chickens ensures consistency through comprehensive training programs, operational guidelines and strong franchisee support, delivering the same exceptional dining experience found in Arkansas – where the brand was founded – whether in Berlin, Istanbul or London. Strong franchisee partnerships are central to Slim Chickens’ success. The Boparan Restaurant Group (BRG), the brand’s master franchisee in the UK, exemplifies this approach. With over 60 locations opened, BRG has not only maintained Slim Chickens’ brand standards but also tailored operations to meet local demands, often achieving multiple store openings within a single month. Building on its success in the UK, BRG recently signed a 50-unit development deal in Poland, while a sub-franchisee agreement added a 20-unit deal in Germany. “We’ve been intentional about finding partners who align with our passion to bring Slim Chickens to new markets and believe in our mission to deliver authentic Southern hospitality to customers around the world,” said Sam Rothschild, Chief Strategy Officer of Slim Chickens. “Our franchisees are the backbone of our success, and their operational expertise and cultural insight allow us to thrive in new markets while staying true to our roots.” As the global fast-casual market is projected to exceed $302.5 billion by 2028, Slim Chickens is emerging as a key player by blending its Southern roots with a global perspective with each new market it enters, further solidifying its leadership in the international better-chicken segment. Slim Chickens’ franchise opportunity differentiates itself with prime markets available for multi- unit development, a passionate leadership team, and a world-class franchisee support system. As Slim Chickens expands, it is awarding franchise opportunities to qualified, experienced, and passionate multi-unit groups looking to add a dynamic segment to their portfolio. The concept is targeting several national markets including Illinois, Ohio, Pennsylvania, NewYork, Massachusetts, New Jersey, and Connecticut as well as overseas in Europe, Asia, the GCC, and beyond. “We are extremely grateful to all those who have helped shape us into the global brand we are today,” said Rothschild. B E S T F O O D & D R I N K F R A N C H I S E Slim Chickens Slim Chickens As a market leader, Slim Chickens has mastered the balance of global consistency and local adaptation. With 70% restaurant growth, nearly 300 opened locations worldwide and 1,200 more in development, the brand is showcasing how its commitment to quality, authenticity, and craveable menu items – like hand-breaded chicken tenders, sandwiches, chicken and waffles and 14 house- made dipping sauces – can resonate with diners across the globe. Established: 2003 Number of ounits: 273+ Contact: Jackie Lobdell, VP of Franchise Development – jackie@slimchickens.com 16 PARTNER CONTENT GLOBAL FRANCHISE Issue 9.3