Global Franchise 9.2 - Issue 56

Bringing a beloved Jamaican brand like Juici Patties to the United States is not just about expanding a business – it’s about sharing a piece of cultural heritage with a new audience. As we solidify our presence in Miami, a city renowned for its cultural diversity and vibrant culinary scene, we recognize that our Jamaican roots provide us with a unique advantage. Juici Patties is deeply rooted in Jamaican heritage. Each patty we craft is a tribute to the original recipes and traditional cooking methods that have made us Jamaica’s favorite. Our expansion into the U.S. is the result of a calculated and thoughtful process, where learning and adapting to the market is as important as maintaining the integrity of Jamaican cuisine. Miami's substantial Caribbean communities embraced us with enthusiasm, making South Florida the perfect launchpad for our U.S. journey. Here, the familiarity of our patties meets the curiosity of a diverse audience, creating a bridge between our rich Jamaican history and the new markets we aim to reach. Residents and visitors alike have quickly come to appreciate Juici Patties' authentic flavors and cultural significance, making Juici Patties’ expansion into the U.S. proves that genuine authenticity creates a unique edge in a crowded market. Daniel Chin , CEO of Juici Patties’ U.S. division and son of founder Jukie Chin, shares how embracing tradition is fueling growth. STAYING TRUE TO ROOTS DRIVES RESTAURANT EXPANSION Why leading restaurant franchisees are changing course T H E B I G R E S E T In franchising, it’s all about what’s next, what’s new, and what’s on the rise. Back in 2011, my partner Erik and I saw a gap in the market and created PayMore – a business model entirely driven by proprietary technology and data, designed to be as simple and scalable as possible. Fast forward to 2024, and we’ve got nearly 500 units in development, attracting franchisees from big names like Subway, Firehouse Subs, Little Caesars, Domino’s, Sprint, and more. Our expansion strategy is focused on experienced restaurant and tech franchisees for one simple reason: they know how to scale. And with PayMore, they’re finding a model that’s easier and more profitable than any restaurant franchise they’ve ever managed. Restaurant franchisees have mastered the art of scaling businesses. They know how to expand multiple units across different regions and are experts in operations, human capital management, and strategic growth. What makes them perfect for PayMore? Two key traits stand out: their expertise in scaling operations and their ability to bring in top- notch staff. Restaurant franchisees are used to heavy lifting—dealing with extensive real estate considerations, rigorous operational procedures, and intricate supply chains. So, when they transition to PayMore, it’s like switching from a marathon to a brisk walk. Our business is a “lighter lift” compared to the demands of the food service industry, and that’s a huge draw. Take Liam Dalgarno and Nin Atwal, our U.K. master franchisees from Subway. With over 400 Subway units under their belts, they’re no strangers to scaling. Liam says, “The operational simplicity and technological advancements at PayMore allowed us to hit the ground running.” Nin adds, “Scaling with PayMore is easier than any other franchise model I’ve seen. The potential for growth in the U.K. market is tremendous.” Another huge advantage? Restaurant franchisees have access to key staff. Many have spent years building strong teams, and those teams are often eager to transition away from the grind of the food industry. With PayMore’s lean staffing model—just a few employees per store and one GM/DM for every several stores—these franchisees can bring their trusted management teams with them, ensuring a smooth and rapid expansion. Dan Lowe, who transitioned from Firehouse Subs to a 36-unit multi-state PayMore franchisee, shares his experience: “The switch to PayMore was seamless because I could bring my key staff with me. The simplified operations and PayMore’s tech PayMore, the buy-sell-trade electronics retailer, has secured major international deals with Subway franchisees in the U.K. and Ireland, and in Canada with experienced QSR entrepreneurs. Co- founder and CEO Stephen R. Preuss explains why partnering with seasoned restaurant franchisees is key to its global success. 50 GLOBAL FRANCHISE Issue 9.2