Global Franchise 9.1

INS IGHT 50 GLOBAL FRANCHISE | ISSUE 9.1 QSRS MASTER FRANCHISES Quick service restaurants are a common choice for investors, and there are numerous brands currently looking to sign regional franchise agreements with the right entrepreneurs. These include: Aboutea Bagelstein Black Sheep Coffee Bombay Bites Burger & Sauce Burger Boi Café Barbera 1870 Caprinos Pizza Chaiiwala of London CHEAT DAZE & BRGR LAB Ci Gusta Fireaway Pizza Fresh Post Heavenly Desserts iLunch KOKODOO Morley’s Chicken Oodles Scooperb The Fat Pizza The Great Greek Mediterranean The Pantry Treatz Desserts Wienerschitzel Zócalo Meanwhile, Joel Bissitt, VFP at Infinity Business Growth Network, said footfall at the B2B stand was also heavy, with interest well and truly piqued. “Business signed at the show plus tons in the pipeline... it’s going to be a very busy few weeks,” he said after the show. The event’s popularity has sung out loud and clear in support of franchising. Perhaps potential investors are not so perturbed by current economic turbulence if the brand is right. Attendee demographics also ranged broadly, from those entering their first foray into entrepreneurship and looking to buy an individual location, all the way through to seasoned investors hoping to bring an already thriving brand to a new region around the world. If anything, the diversity of IFS attendees reflected how drastically the franchise model can be flexed depending a brand’s goals and its network’s needs, which is advantageous for those looking for an investment opportunity that really fits their personal endeavors. However, it also gives more reason to conduct due diligence into the legal set up of franchise agreements prior to signing as they’re not all the same and it could be very easy to land on in a contract that is simply unsuitable (something David W Oppenheim ran through during his seminar – page 52). Regardless, meeting these brands in-person was the first step into really vetting those that are currently expanding into the world’s markets – and we’re likely to see this continue as an increasing number of brands set their sights on global domination. This was a sentiment shared by event organizer Christian Yandell, CEO of Business Show, who has already booked up the majority of stands for next year’s event, and is hoping for future backing from the International Franchise Association. “Our 2024 event was our biggest show to date with a record-breaking number of attendees to celebrate our 15th edition,” he says. “We were so happy to see how many of our visitors were truly inspired and ready to explore the multitude of opportunities at the show. We are also incredibly proud to have the support of The International Franchise Association and we’re looking forward to seeing where this partnership takes us in the future.” GATEWAY INTO EUROPE The global franchise market is expected to be valued at $175955 million by 2027 – a 9.73% CAGR on the market’s 2021 value, according to forecasting by Precision Milestone Reports. North America, the founding continent of franchising, is the front runner in this expansion, with the United States, Canada, and Mexico firmly married to franchise business models. However, many of the brands operating in this territory, such as 7-Eleven, Marriott International, and Baskin Robbins, have already firmly rooted themselves in the region. Now, for stakeholders, it’s time to look at further establishing the empire overseas, and often Europe is the first port of call. The U.K. – a country that shares the same language and cultural parallels with North America – can be seen as the starting point for entering Europe, as well as a route to Commonwealth countries around the world – despite Brexit implications. It’s this interest that has no doubt encouraged the International Franchise Show to coax investors to British shores, hoping that a wider expanse lays ahead. “The U.K. is often one of the first international markets that a U.S. franchise brand will expand to,” confirmed