Global Franchise 9.1

exposure The what, when, and where for your franchising calendar UPCOMING EXPOS FRANCHISE EXPO MALAYSIA 2024 FRANCHISING & BUSINESS OPPORTUNITIES EXPO, MELBOURNE Split into four events throughout the year – Sydney, Melbourne, Brisbane and Perth – this quartet of expos brings together Australia’s dynamic and growing franchising and small business industry. Each expo showcases companies from Australia’s most successful franchises as well as seminars presented by leaders across all aspects of business, finance and franchising. For exhibitors, the expos provide the chance to meet face to face with quality visitors looking to join a franchise system. In August it’s the turn of Melbourne to host. Commenting on 2023’s Sydney show held at the same time last year, Doug Downer from Franchise Ready highlighted the expo’s role in fostering meaningful conversations with engaged and aspiring business owners. “This was the best show in the past five years,” he remarked. “We had multiple stands and can report that our business and our clients all had an amazing result from exhibiting at this show.” Things to do: Set on the banks of the Yarra River, Melbourne Convention and Exhibition Centre (MCEC) is a 20-minute drive fromMelbourne airport and a short stroll from the city centre. Melbourne is Australia’s cultural capital with art galleries galore, a vibrant nightlife, and a delightful brunch scene. Global audiences fill coveted seats at the Melbourne Cricket Ground and Etihad Stadium, but the beating heart of the city lies in its neighborhoods. Each enclave showcases the best things to do in Melbourne: cool bars and eateries in the CBD, flashy shops in South Yarra, and world-famous sandy beaches in St. Kilda. And, if you can tag a couple of free days onto your business tour, some of Victoria’s most stunning natural attractions are just a day trip away. WHAT: FRANCHISING & BUSINESS OPPORTUNITIES EXPO, MELBOURNE WHERE: MELBOURNE CONVENTION AND EXHIBITION CENTRE WHEN: 17-18 AUGUST 2024 Malaysia has a steadily growing franchise industry spanning a wide range of industries, including food and beverage (which comprises almost 50% of all franchises in the region), education, healthcare, beauty, fashion and many more. Reflective of the buoyant franchising scene in Southeast Asia, Franchise Expo (FE) 2024 is the latest prestigious world-class stage for companies and brands, both locally and internationally, to meet potential franchisees from all over Malaysia and its neighboring regions. Previously known as the Malaysia International Retail and Franchise (MIRF) exhibition, FE MIRF 2024 has grown from a humble 230 booths to over 500 exhibitors from over 10 participating countries and is continuously expanding with the industry. This event allows you to meet face-to-face with important Southeast Asian players, showcase to thousands of potential business partners and discover excellent opportunities to accelerate growth in this important region. Things to do: Malaysia’s premier award-winning venue is positioned in the heart of Kuala Lumpur – the perfect location to soak in the capital’s breathtaking views and vibrant culture. Situated close to the PETRONAS Twin Towers, the tallest twin towers in the world, visitors to the expo can scale the 88 storeys to get a bird’s eye view of Kuala Lumur’s iconic skyline. Also near to the venue’s precinct is the 50 acre KLCC Park, home to many of South East Asia’s unique tree and exotic plant species, as well as over 150 fountain animations set to music, it’s a haven of peace and relaxation for tourists and business travellers alike. Malaysia’s food scene is world-renowned. Don’t depart for home before sampling the authentic local flavors from the numerous restaurants and cafes fronting the KLCC Park and surrounding areas. WHAT: FRANCHISE EXPO MALAYSIA WHERE: KL CONVENTION CENTRE, KUALA LUMPUR WHEN: 11-13 JULY 2024 GLOBAL-FRANCHISE.COM 11

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