GF Issue 54

The franchise also launched its first annual Songwriter Showcase in partnership with American Songwriter, in which five students got the opportunity to workshop, record, and perform their original works in Nashville, alongside mentors from across the music industry. FRANCHISE EXPANSION School of Rock continued strong throughout 2023, securing spots on Franchise Business Review’s Top 50 Most Profitable Franchises and Top 100 Most Innovative Franchises. The year concluded with 27 new franchise agreements increasing the brand’s global footprint by 20%. The brand hopes to continue this upward trajectory for 2024 and has already signed master franchise agreements for four new countries. “This is an incredibly exciting time to be a part of School of Rock as we continue to build on this momentum and expand across the globe to fulfill our mission to enrich lives through music,” says Rob Price, CEO at the business. “If there is a love of rock music and a desire to learn in a group format, then there is potential for School of Rock.” School of Rock’s symphony of success The music school hits a high note with franchisees expanding rapidly as the brand hits 25 years in operation chool of Rock’s silver anniversary ushered in numerous industry accolades. Early 2023 saw the business named Grand Champion at the Global Franchise Awards. It was also recognized as one of the top 500 franchises in Entrepreneur Magazine’s Franchise 500 for the 10th consecutive year, claiming first place in the children’s enrichment category for the third year in a row. BIG GROWTH The International Franchise Association (IFA) awarded School of Rock’s Latin American master franchisee, Matias Puga Hamilton ‘Franchisee of the Year’ for 2023. Matias facilitated the opening of School of Rock’s 350th location in Providencia, Chile, bringing the total school count in Latin America to 13. The opening of the 350th location punctuated two years of dramatic growth for the business, with 245 domestic schools and 55 international schools in 12 markets increasing to 276 domestic schools and 74 international schools in 15 markets. This included opening flagship schools in Mexico, Ireland, and Portugal. By summer, Franchise Business Review had placed School of Rock on its fourth annual Culture100 list, and named the business a Franchising@WORK gold award winner for outstanding company culture and employee satisfaction. ONCE IN A LIFETIME OPPORTUNITIES More than 500 students from across School of Rock’s global locations took over six Summerfest stages in Milwaukee, USA, to share the spotlight with big names in music, such as Imagine Dragons, Arcade Fire, and Journey. S Franchise Overview School of Rock Year Established: 1998 Number of franchised outlets: 355 Location of units: 15 countries Investment range: US$1.5 million + for master development, US$395,800 to $537,400 for individual units Minimum required capital: US$1 million for master development, US$125,000 for individual units Contact: franchiseopportunities @schoolofrock.com schoolofrock.com /franchising “This is an incredibly exciting time to be a part of School of Rock as we continue to build on this momentum and expand across the globe to fulfill our mission to enrich lives through music” GLOBAL FRANCHISE.COM 39 BEHIND THE BRAND: PARTNER CONTENT SCHOOL OF ROCK